CV Curriculum Vitae

Head of Paid Content / Süddeutsche Zeitung Digitale Medien GmbH October 2021 – today

  • Product strategy for the pay business
  • Product responsibility for the product digital subscriptions
  • Management of a PM team

Head of Product Management Cloud Apps – July 2019 – September 2021

  • Product strategy for the standalone cloud applications product group (cloud storage, mobile apps, online office, calendar)
  • Achieved 100% growth in users of the mobile photo app
  • Leading a product management team (4 employees).
  • Control of a department with eight distributed product teams (frontends, middleware, backend)

Head of Product / TargetVideo GmbH September 2015 – June 2019.

  • Building a scalable platform for ad-supported video websites, based on WordPress (five niche websites in multisite setup).
  • Cloud-native architecture on Amazon Web Services (Elastic Beanstalk, EC2, S3, RDS, Lambda, SNS, Route 53, CloudWatch, CloudFront, Elasticsearch Service, VPC).
  • Video component: migrated from JW Player/JW Platform to Skystream
  • Building internal video infrastructure: from on-premise production to cloud archiving and backup
  • Design of tools for parent site www.hallo-eltern.de
  • Setup and management of a small PHP developer team (3 developers)
  • Integration and setup of Google DoubleClick for Publishers
  • Integration and exchange of multiple advertiser tags

Head of Platform Development / ProSiebenSat.1 Digital GmbH June 2013 – August 2015

  • Product owner for the ad-financed TV websites (research, wireframes, user stories, feature testing).
  • Team lead of five product managers and designers
  • Unification of fragmented CMS landscape into central CMS system (savings: 2 million euros)
  • Replacement of internal search – Google Search Appliance, switch to Elasticsearch.

Senior Concept Developer / ProSiebenSat.1 Digital GmbH April 2011 – May 2013

  • Research and wireframes for relaunch 2011 of sat1.de
  • Substitution of the project management
  • Relaunch with lowest traffic loss to date (10 percent SEO visibility at Searchmetrics).
  • concept developer for relaunch of sixx.de

HEAD OF TECHNOLOGY AND PRODUCT DEVELOPMENT FEM.COM SEPTEMBER 2010 – MARCH 2011

  • build up internal developer team to (2 developers)
  • responsible for roadmap of product development

PRODUCT MANAGER FEM.COM (FEM MEDIA GMBH) SEPTEMBER 2008 – AUGUST 2010

  • Successful SEO work as product manager: growth of thematically broad women’s portal from 15k to 600k/monthly users
  • Integrated Google DFP for Publishers as AdServer in House
  • Supported partners in technology selection and SEO
  • Intensive SEO work in long-tail fashion, women’s health and wellness.

CHANNEL EDITOR MSN (MICROSOFT / WUNDER MEDIA) JANUARY 2007 – AUGUST 2008

  • Growth: traffic increased from 450k users/month to 1.5 million users
  • editorial teamlead department finance (money) with three employees.
  • power user for microsoft’s own CMS Bedrock, gave tips for further development: first contact with topic product management

EDITOR / PROJECT MANAGER WALLSTREET-ONLINE.DE (WALLSTREET-ONLINE) SEPT. 2005 – DECEMBER 2006

  • development of new content area funds / closed-end funds
  • project manager for this portal development
  • conception of a fund magazine (print/e-paper)
  • editorial collaboration on the funds magazine
  • education

Graduaded in Journalism OCTOBER 1997 – MAY 2004

  • Studied print and online journalism
  • Worked as a journalist in all forms of media, mainly print and online, as well as radio and occasionally TV
  • Led editorial team for online campus newspaper Indonet (1997- 1999).
  • Co-editor-in-chief for campus radio eldoradio*, responsible for organization (new website, cable network feed)

TRAINEESHIP SOLINGER TAGEBLATT/WESTDEUTSCHE ZEITUNG SEPTEMBER 1999 – AUGUST 2000

  • Researched and wrote stories for the local daily newspaper Solinger Tageblatt as well as for the cover section of the Westdeutsche Zeitung
  • Layouted daily newspaper pages in full-page editor (Alfa)
  • deputy head of the youth editorial department of the local newspaper.

Skills

  • Develop, present and implement product strategy
  • Teamlead product managers and designers to serve needs of large websites in day-to-day operations
  • Functional, non-technical team lead of software developers
  • Present projects and concepts to diverse teams and also senior management
  • Creation of business cases
  • Wireframes in prototyping tools such as Axure, OmniGraffle or Keynote or Balsamiq, depending on the level of fidelity desired.
  • High-fidelity wireframes in Sketch; Axure